Client: Lemonilo Creative: Anatman Pictures Production Year: 2018 Look at his face! Truly represents the love of noodle. As Indonesians, we love instant noodles. When I say we love instant noodles, I mean it. We really-really love instant noodles! But we know and understand the consequences of eating instant noodles, they’re unhealthy. We received a meeting invitation from Lemonilo to partner with them for a video production.  Lemonilo is a brand that sells organic and health

Written by Rena Novia Savitri When hearing the word “Biduan” or “Biduanita” what will likely come to mind are female dangdut singers, who are generally stereotyped as tacky singers. But are they really tacky singers? These are women wearing skimpy clothing that sing and dance on stage, which is then followed by audience dancing (where the majority are men). Whereas, this is not typical of a biduanita. Supposedly, a biduanita is a dangdut singer who possesses a typical charact

Client: COCOWORK Production Year: 2018 Maybe some of us will be confused when we hear the term ‘co-working space’. Through this video, EVHIVE is rebranding their company to COCOWORK and introducing the audience to a new era of working. With the hashtag #UbahCaraKerjamu or in English ‘Change the Way You Work’, COCOWORK invites us not to get stuck in a work routine. Tony Stark wannabe. Set the ambience. Very cool resting area isn’t it? Kafi prepared wardrobe for the main talent

This time, Johnson & Johnson (J&J) and Ministry of Health (MoH) wanted to make a public service announcement (PSA) about worming disease. This project was our first PSA and our second project to be broadcast on national television. Priti co-ordinating all the Talents During the preparation phase, both J&J and MoH were very precise about the talents: they wanted children from all ethnicities, and they also requested dark hair and curly children to be the main talents, because

In early March Anatman made a second journey to Aceh for Save The Children, this time to make a documentary explaining the benefits of breastfeeding exclusively for the first six months after birth to women in remote villages. Our destination was the coffee growing highlands of the Bener Mariah Regency in Aceh Special District, so we flew to Medan and planned to catch a connecting 50 minute flight to Lhok Seumawe, and it would be a further four hour car drive from there. As i

We recently finished a new short documentary style video for Coca Cola’s Angkat Raketmu (Raise Your Racket) campaign about the legendary Indonesian badminton player, Rudy Hartono. Since we moved into our new office location in Tanjung Barat in September it’s been crazy days here at the Anatman headquarters. One great project we have had the pleasure of working on has been for the Angkat Raketmu campaign for Coca Cola. Over the past year, Coca Cola has refurbished 16 badminton

Another exciting project from Indonesian Ministry of Tourism & Creative Economy! This is the second time the Anatman team has been to Raja Ampat. About 3 months ago, Anatman staff travelled there to cover the locals being shown how to create handicrafts, furniture and signage to support the tourism and creative industry in Raja Ampat. Last week, we made the journey again to cover the results of that training and documented the first international event held in Raja Ampat call